GROW YOUR REACH, IMPROVE VISIBILITY & GET DISCOVERED.

YouTube SEO Agency

Our YouTube SEO services help your business rank higher, increase watch time, and drive stronger engagement across every video. We optimise your metadata, content structure, thumbnails, and channel strategy so your brand gets the visibility it deserves, not just on YouTube, but across Google and AI search- driven results too.

Request a FREE SEO & AI Search Masterplan

AI IS RESHAPING SEARCH, AND VIDEO IS NOW AT THE CENTRE OF IT.

YouTube SEO Matters More Than Ever

YouTube isn’t just a video platform, it’s also one of the world’s biggest search engines, and now a major source of information for AI search engines. As Google, ChatGPT, and Gemini increasingly surface video results, brands that optimise their YouTube content early will win visibility across multiple search experiences.

YouTube SEO helps your business get discovered by the right audience, build authority, and stay competitive in a landscape where video and AI are rapidly converging.

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YouTube optimisation done by specialists — not generalists

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Strategies built for brands — not influencers

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No long-term lock-in contracts

SPEAK TO A YOUTUBE SEO SPECIALIST

It's not about posting more; it's about meeting the signals YouTube cares about.

YouTube’s algorithm is built to surface videos that keep viewers watching, clicking, and engaging. It looks far beyond keywords, prioritising behavioural signals like retention, click-through rate, session time, viewer satisfaction, and how well your video answers the searcher’s intent.

For businesses, this means that your YouTube SEO strategy can’t rely solely on titles and tags. Your content structure, thumbnails, metadata, and even how you organise your channel all influence how often your videos are surfaced, not just on YouTube, but in Google search results and AI-generated answers.

When you optimise for the algorithm’s real signals, your videos become discoverable to the audiences who matter most.

WE OPTIMISE EVERY PART OF YOUR YOUTUBE PRESENCE.

Our YouTube SEO Services

Our YouTube SEO services are designed for brands that want more than just views; they want visibility, authority, and meaningful engagement. At StudioHawk, optimise every element of your videos and channel to meet YouTube’s ranking signals, improve watch time, and increase your discoverability across YouTube, Google, and AI-powered search.

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YouTube Keyword & Topic Research

We identify the search terms, questions, and topics your audience is actively looking for. Using SEO tools and YouTube-specific data, we uncover high-intent opportunities so every video is created or positioned around real demand.

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Video Metadata Optimisation (Titles, Descriptions, Tags & Chapters)

We optimise your titles, descriptions, tags, and chapters to improve relevance, clarity, and click-through rate. This helps YouTube understand your content, improves search visibility, and increases engagement with the right viewers.

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Thumbnail Strategy & CTR Optimisation

Your thumbnail is often the deciding factor between a view and a scroll past. We help you refine your thumbnail design, messaging, and testing approach to improve click-through rates and maximise the reach of every upload.

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Retention & Engagement Optimisation

YouTube’s algorithm prioritises videos that keep viewers watching. We analyse your existing performance to identify drop-off points, restructure your content flow, and recommend improvements that boost watch time and viewer satisfaction signals.

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Channel Architecture & Playlist Optimisation

We optimise your channel layout, playlists, and content organisation so both viewers and algorithms can easily navigate your brand’s expertise. A well-structured channel improves session time and authority, two major ranking factors.

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YouTube Performance Reporting & Insights

You’ll receive clear monthly insights covering views, watch time, keyword visibility, retention, and channel growth — with practical recommendations on how to improve. No fluff, no vanity metrics.

REAL STRATEGY. REAL SPECIALISTS. REAL RESULTS.

Why choose StudioHawk for your YouTube SEO?

Most agencies treat YouTube like social media. We treat it like what it actually is: a search engine powered by behaviour, relevance, and audience intent. Our approach combines our deep SEO expertise with an understanding of YouTube’s algorithm, helping your brand show up where it matters: YouTube, Google, and AI-driven search.

You’ll work directly with specialists who live and breathe SEO, not account managers. Every optimisation is backed by data, aligned to your goals, and focused on measurable visibility, engagement, and demand. No jargon. No guesswork. No long-term lock-ins, just a team committed to driving results.

Getting started with YouTube SEO

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Step 1: Get in Touch

It starts with a quick conversation. You reach out, tell us about your brand, and share your goals for YouTube. Whether you’re looking for more visibility, better rankings, or stronger engagement, we get a clear understanding of what success looks like for you.

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Step 2: We Review Everything

Next, our specialists take a deep dive into your website, YouTube channel, metadata, thumbnails, watch-time patterns, keyword opportunities, and competitive landscape. We analyse how your content currently performs and how it’s showing up across YouTube, Google Search, and AI-powered platforms.

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Step 3: Strategy & Masterplan

We meet to walk through your goals, audience, challenges, and opportunities. Then we present your tailored SEO Masterplan, including a YouTube SEO review, covering video optimisation, metadata strategy, channel structure, search demand, and an AI Search Review that shows how your content is (or isn’t) appearing across emerging AI-driven search experiences.

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Step 4: Optimise & Implement

Once you're ready to move forward, we get to work. From metadata improvements to thumbnail optimisation, retention insights, channel restructuring, and ongoing reporting, we implement the full strategy to lift your visibility and performance across YouTube and search.

CLIENT STORY

From SEO to Sales: How Clarks Doubled Organic Revenue

Our work with Clarks focused on building a search-friendly structure, improving content relevance, and strengthening the signals that matter most. It laid the foundation for sustained, meaningful digital visibility.These principles now matter even more across YouTube and AI-driven search and they’re the backbone of how we optimise your video content for the way people discover brands today.

101%

YOY Organic revenue increase

53%

Increase in traffic

27%

Increase in Top 3 Positions for collections pages

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283%

Increase in Top 3 keyword rankings

See how CorePlus expanded its national studio presence through smart SEO strategy, local optimisation and a seamless website migration built for scale.

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36%

Increase in Organic Impressions

The City Beach campaign reversed declining SEO performance and drove sustained growth, strengthening the brand’s visibility across global streetwear markets.

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819%

Increase in organic sessions on BYD page

Discover how Evie Networks boosted national visibility through strategic SEO, brand-led content, and scalable location optimisation tailored for Australia’s growing EV market.

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144%

Growth in Local Store Visibility YoY

Dahlsens partnered with StudioHawk to boost its organic visibility in the competitive building supplies market, focusing on truss and frame content, local SEO, and technical improvements.

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97%

Growth in keyword rankings YoY

Sharewise worked with StudioHawk to elevate its organic authority in the finance space, developing educational investment content, compliant SEO frameworks, and conversion-led landing pages to attract and engage investors.

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361%

Increase in Organic Traffic (AU)

The JobAdder campaign drove massive gains in organic traffic and conversions, establishing the brand as a category leader in global recruitment software.

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116%

Growth in non-branded traffic YoY (Philippines)

How StudioHawk helped QuickBooks break into APAC with a scalable SEO strategy—lifting visibility, driving non-brand growth, and localising 450+ pages.

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241%

Increase in Organic Users YoY

The Cruiser Store campaign drove explosive growth in search visibility and positioned the brand as a go-to for LandCruiser accessories.

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Total Media Placements

With Woodbury Furniture’s premium craftsmanship, the digital strategy had to be stylish, data-led, and designed to elevate the brand in Australia’s competitive furniture market.

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72%

Increase in new organic users YoY

With Kip&Co’s bold designs, the digital strategy had to be vibrant, engaging, and tailored to help them shine in the competitive bedding market.

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High-Authority Backlinks

The campaign for Simply Nootropics enhanced the brand’s organic visibility, increased its domain authority, and secured valuable backlinks from high-quality media outlets, establishing it as a trusted leader in the wellness industry.

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29%

Increase in organic revenue YoY

With Hush Puppies delivering comfort in every step, the digital strategy had to do the same - simple, smooth, and made to move with their audience

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874%

Increase in overall site sessions YoY

A household name offline, but buried online - until a sharp SEO strategy helped Shiels rise to the top of search and stay there.

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302%

Total clicks increase (YoY, over 3 months):

A strong in-store reputation, but some serious online optimisation needed for this much-loved Australian women's clothing brand.

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79%

Total users increased

Shoes & Sox boosted organic traffic, refined site structure, and drive a 225% revenue increase from collection pages. Find out how!

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117%

Increase in organic traffic

Seed & Sprout wanted to grow their organic traffic while staying true to their sustainable roots

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198%

Increase in all keywords

When Planetshakers' website vanished, they could have faced an SEO disaster - discover how a robust SEO strategy turned their website around.

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96%

Increase in total ranking keywords

Wonderfully eclectic drinks company StrangeLove elevated their organic traffic and dominated rankings.

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189%

Increase in new users

From paws to page views, in a competitive enterprise space StudioHawk came out top partnering with Pet Insurance Australia on their SEO.

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102%

eCommerce site: Total keywords increased by

Uncork the story of how a finely tuned SEO campaign drove significant results for one of Australia’s most iconic wine brands.

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107%

Growth in ranking keywords

Australian fashion powerhouse Aje partnered with StudioHawk to conquer the eCommerce space with tailored SEO strategies, optimising architecture, content, and technical foundations.

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101%

YOY Organic revenue increase

Clarks put their best foot forward with new SEO campaign to double their organic revenue growth.

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86%

Increase in leads

Taking an already thriving business coaching program and giving it an absolutely deserved online presence.

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60%

Increase in organic traffic

StudioHawk worked with Officeworks to optimise product pages, improve site structure, and target high-value search terms. The results speak for themselves...

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2000%

Organic traffic increase

How it’s possible to get a whopping 2000% organic traffic increase for a website serving medical supply needs.

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DR 90

Highest link DR obtained

Evolve Skateboards wanted to leverage the authority that Digital PR can gain to help boost their new SEO campaign and promote their brand new product – the electric BMX!

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DR 90

Highest link DR obtained

While they’re a leading brand in Australia, they wanted to further diversify their link acquisition efforts to complement their SEO campaign.

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94%

increase in keywords - Australian market

Bondi Sands wanted to holistically grow their visibility across multiple target markets.

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188%

increase in organic traffic

National Accounts are based in a highly competitive accounting field in Adelaide and are a very small business trying to find their niche in their industry.

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100%

increase in organic users

Tackling a post-migration to generate a powerful and user-friendly website with a massive increase in first page keywords

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608%

Return on investment

See how we helped digital business card company Tapt grow their organic traffic, gain market share and get ahead of the rapidly rising competition in a new and niche industry.

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561%

return on investment

Driving organic traffic that is all about the recognition and results without a blemish on your record.

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512%

increase in top 3 keywords

Like talent queueing for a major audition, even agencies are hoping to be discovered and make a breakthrough on Google. See how Hunter Talent got the lead!

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535%

growth in revenue

Increases in revenue and in organic traffic while also conducting a site migration? ‘Drop’ down and ‘bear’ the results.

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2766%

return on investment

Combating hair loss while also thriving on the SERPs. See how an over 2000% ROI could be possible!

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555%

increase in organic traffic

‘Rise up’ the ranks and reach your authority! How Waverley Forklifts lifted more than just their profile.

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1937%

increase in organic users

An explosion of growth from a truly supportive SEO campaign. See how it can be done.

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144%

increase in organic traffic

Upmove wanted to reach a wider audience and build their brand online, while gaining highly authoritative and diverse links to complement their organic search efforts.

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652%

increase to organic word base

Our ethos is to serve and help, and it was fantastic to be able to grow Life Supports in its efforts to assist people in need.

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475%

increase in organic users

There’s no lying down when it comes to reaching page number one on multiple fronts!

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81%

increase in organic users

How to drive traffic to your site – both online and physically through the power of SEO!

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2429%

ROI in SEO

It’s always a ‘soothing’ feeling to know you are an emerging presence in your field – with a painless migration and outstanding ROI.

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160%

organic traffic increase

Boosting viability and tackling the digital market.

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24.7%

increase in organic traffic

Producing SEO content for high increases in organic traffic – the StudioHawk way!

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57%

increase in organic users

Pumping out a brand new website to replace the old, and moving to the beat to capture organic traffic and revenue. Let’s turn it up to 11!

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120%

increase in GMB map actions

An SEO campaign so you don't have to wing it.

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DR 90

Highest link DR obtained

BDO Furniture wanted to leverage the authority that Digital PR can gain to help boost their ongoing SEO campaign.

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245%

increase in online sales

How to blast ahead with a 245% increase in online sales and show that SEO is the jewel in the digital crown.

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90%

increase in predicted users

Technical SEO is 'Snow' joke! Learn more about our work with SnowsBest, turning an unknown error into an opportunity.

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89%

Immediate increase in organic traffic

When business booms, SEO maintenance looms! See how we helped Southgate Medical stay on top of their success!

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74.9%

Increase in organic users

Collaboration is the key to success.

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30%

Increase in organic search revenue

The perfect example of a campaign from start to finish. A little SEO education goes a long way.

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692%

Increase in business conversions

From broken links to page one on the SERP. Let's take a quick look at the glory of Police Check Express.

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970%

backlink growth

Results that are more than just condiments - they're a stand out.

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257%

goal conversion rate

Can a school really benefit from SEO compared to other means of discovery and traffic? See how SEO helped Yarra Valley Grammar achieve a local top grade!

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Technical SEO

Is your current SEO holding you back? Let’s find the bottlenecks and create a strategy to get your SEO back on track. A technical SEO audit can shed some light on how to move forward.

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AI SEO

Looking to stand out in a world powered by AI? Discover how our unique approach to AI-driven SEO can amplify your online presence. StudioHawk can leverage cutting-edge AI strategies to help you rank, connect, and scale faster than ever.

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SEO Content Writing

Driving targeted traffic to your website, establishing trust and building authority in your industry with expertly written SEO content. Content is the cornerstone of your Google rankings, which is why our SEO Copywriting is a critical part of the process.

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Digital PR

Want influencers, bloggers, vloggers and journalists to talk about your brand and link to your website? With our carefully executed digital digital PR campaigns, you’ll build brand awareness and inbound links that boost your Google rankings.

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Local SEO

If you sell locally, we’ll help you become the leader of the local pack with our targeted local SEO strategies that help you expand your local reach.

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Link Building & Acquisition

Our link-building campaigns build high-quality backlinks to your store, which helps improve your Google rankings.

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eCommerce SEO

Competition for shopping-related keywords is rife, so it pays to have specialists in your back pocket. At StudioHawk, you’re in good hands — our eCommerce SEO specialists have mastered what works when it comes to eCommerce SEO.

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Small Business SEO

Being a small business is an exciting thing. It can be fast-moving and competitive with different challenges day-to-day. You need a small business SEO strategy geared to your goals, and caters to your budget and your niche.

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Website Migrations

Are you shifting your website domain or CMS? Afraid that all the time and effort invested in ranking with Google will drop away with a new website? StudioHawk is here to save the day with our experience SEO website migration specialists.

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International SEO

A good SEO strategy has you identifying target audiences and their nuances, relating to their cultures and speaking their language. And by that, we mean more than a Google translation of your website. Start reaching a global audience with international SEO expertise at StudioHawk.

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Turn YouTube Into a High-Performing Search Asset

Strong YouTube performance isn’t about going viral, it’s about getting in front of the right audience, earning trust, and building long-term visibility. Our YouTube SEO approach helps brands improve discoverability, strengthen engagement signals, and appear more often across YouTube, Google search, and AI-driven results.

When your videos are optimised properly, they become an engine for organic growth not just another content channel.

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Stronger Visibility Where It Matters

We help your videos appear for the keywords, topics, and search moments your customers care about.

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Higher Engagement & Retention

By improving titles, thumbnails, and content flow, we increase watch time and the signals YouTube rewards.

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Better Performance Across Search & AI

Optimised YouTube content now shows up across Google and AI Overviews — expanding your reach far beyond the platform.

What our clients are saying.

We’ve been working with StudioHawk for our SEO efforts at Nutrition Warehouse, and they’ve been nothing short of amazing. The team is incredibly knowledgeable and always stays ahead of the curve with their strategies. What stands out the most is their communication – they're incredibly responsive. We’ve seen great preliminary results, and the entire team is a pleasure to work with. Highly recommend!

Heather Earl

Nutrition Warehouse

As of early 2023, we have been actively engaged with StudioHawk as our preferred SEO Agency Partner. Throughout this period, our collaboration has yielded numerous successes in both our SEO, content and technical strategies. The experience of working alongside the team, including Jenna, Lachlan, and Georgia, has been highly rewarding. Without hesitation, we wholeheartedly endorse StudioHawk as an exceptional and dependable agency.

Tyler James Velasquez

Bondi Sands

We've been working with StudioHawk for the past 18 months and have seen remarkable growth in our organic traffic and new user acquisition. Our organic sessions have increased significantly, alongside improved search engine rankings and overall site engagement. We've relied on their expertise to prepare for key events, optimize daily operations, and tackle large-scale site projects. They have become a crucial partner in driving our long-term organic growth.

Rhyanna Cardillo

Aje & AJE ATHETLICA

I honestly can't put into words how awesome the experience has been working with StudioHawk. I would honestly take a bullet for them at this point with the work they have done with the team, and I feel like they have earned it for all the bullets they have helped us dodge.

Madhu Malhotra

Officeworks

You guys worked and worked seriously hard to get us answers to complex problems. The integrity, professionalism, and the all-around good-guys vibe was a pleasure to experience. Never once did anybody on the team say no to a request, and the communication was great. StudioHawk is number one for a reason and we're glad we got to actually experience it.

Omar Ahmed

HealthEngine

The Studiohawk team are experts in the field. Are down to earth, easy to deal with and get things done.

Marco Rocha

Weber

The StudioHawk team have been trusted partners of ours over the last 2 years. Robert Chung and Nathan Tong have been particularly instrumental with the rollout of our multi-brand, multi-region website launches, with consistently excellent communication and quality outputs.

Chris Kirton

RYOBI

The team at StudioHawk have been the force to help amplify our brand growth.

Anesley Clarke

B2C Furniture

Working with the people in StudioHawk with their hands-on approach and getting to know our business has been a key part to the success we've seen.

Mathew Walker

Petstock

I totally recommend the service because of the handholding and the results. These guys are the best; you can't go wrong.

Phil Leahy

Medcart

YouTube SEO is the process of optimising your videos and channel so they appear more often in YouTube search, YouTube recommendations, Google results, and increasingly, AI-powered search experiences. For businesses, it means your content reaches the right people at the right moment, improving brand awareness, engagement, and long-term visibility far beyond traditional social media posting.

Most brands start seeing improvements within 4–8 weeks, especially with better metadata, thumbnails, and content structure. Larger visibility gains often appear within 3–6 months as watch-time patterns strengthen and your channel builds authority. YouTube SEO compounds over time — the more optimised content you publish, the stronger your channel becomes.

Uploading videos gives you presence. YouTube SEO gives you visibility.

We optimise your metadata, thumbnails, titles, retention, chapters, playlists, and channel architecture so your videos get discovered, clicked, and watched.

Without SEO, even high-quality videos often struggle to reach the audiences who would benefit from them.

Yes, and this is one of the biggest missed opportunities. Google frequently surfaces YouTube videos in its search results for educational, how-to, product, brand, and commercial queries. When your videos are properly optimised, they can rank on both platforms and capture far more search demand than YouTube alone.

AI platforms like Google AI Overviews, Gemini, ChatGPT, and Perplexity increasingly reference and surface video content. Well-optimised YouTube videos have a higher chance of appearing in generative answers — helping your message reach more searchers, even when they're not actively on YouTube. As AI-search grows, optimised video becomes a major competitive edge.

Yes. Titles and thumbnails are two of the strongest signals influencing click-through rate (CTR). We help refine your creative direction, test positioning styles, and structure messaging that encourages viewers to click, not scroll past.

Not necessarily. We often begin by improving the performance of your existing videos through SEO, restructuring, updated thumbnails, and metadata optimisation.

If new content is needed, we guide you on topics, search demand, structure, scripting considerations, and what the algorithm is likely to reward.

We don’t produce videos in-house, but we offer direction to ensure your content is structured for retention, clarity, and search intent. This could include guidance on hooks, pacing, and chaptering so your videos perform better against YouTube’s engagement signals.

Yes, our YouTube SEO framework works for businesses at every scale, from boutique brands to enterprise organisations. The strategy is adapted to your goals, audience, and content capacity.

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Full SEO & Technical Audit

We review your website’s foundations, structure, content, and search signals to identify what’s helping, and what’s holding you back.

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AI Search & YouTube Visibility Insights

See how your brand currently appears across AI Overviews, Gemini, ChatGPT, and YouTube search, and where you can win more visibility.

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A Tailored SEO & YouTube Growth Roadmap

A clear plan outlining the most impactful next steps to improve organic performance, boost discoverability, and strengthen your search presence across every channel.

Client success:

101%

YOY Organic revenue increase

53%

Increase in traffic

27%

Increase in Top 3 Positions for collections pages

“Clarks put their best foot forward with new SEO campaign to double their organic revenue growth.”

(No middlemen. No juniors. No sales pitches. We promise.)

Award-Winning SEO, Backed by Real Expertise

We’ve earned recognition across Australia and globally for delivering SEO strategies that actually work. Our awards aren’t just trophies, they represent the same data-led, results-first approach we bring to YouTube SEO, helping brands grow through smarter optimisation and clearer visibility.

When you partner with StudioHawk, you’re working with a team that’s proven to deliver across search, AI, and now YouTube.

View Our Awards

As a Google Partner Specialist and a proud Board Member of the Australian Web Industry Association, we’re committed to leading the industry with integrity, creativity, and results.

YouTube SEO Agency

YouTube SEO Matters More Than Ever

It's not about posting more; it's about meeting the signals YouTube cares about.

Our YouTube SEO Services

Why choose StudioHawk for your YouTube SEO?

Getting started with YouTube SEO

From SEO to Sales: How Clarks Doubled Organic Revenue

The #1 SEO agency of choice in Australia

Our SEO Services

Turn YouTube Into a High-Performing Search Asset

What our clients are saying.

YouTube SEO FAQs

YouTube SEO, Australia-wide.

Ready to grow your business with the right YouTube SEO strategy?

Award-Winning SEO, Backed by Real Expertise