TRAVEL SEO THAT HELPS YOUR BUSINESS GO FURTHER

Travel SEO Services

Sick of getting stuck in the seasonality cycle? If you’re a travel business that’s looking for more bookings, more often, then we can help. Our team of experienced SEO specialists understand what travellers are looking for when they search online, and we can help you become the premier destination, tour, or package provider in your area.

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NO MIDDLE MANAGERS, NO EXCUSES, JUST RESULTS

With Our Travel SEO Services, the Enquiries Will Fly In.

Getting the word out about your travel business can be difficult. Often, travel businesses turn to online travel agencies (OTAs) or paid advertising to supplement bookings — but this can be an expensive cycle, and one that’s hard to escape. That’s where our SEO services come in.

Whether you’re a boutique travel agency competing against large agencies, OTAs, and international travel brands, or a market leader that’s looking to expand your reach, our tailored SEO strategies can help you reach the right people, more often.

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Rank for high-intent destination and tour keywords

Meet your future customers online. Our SEO services are all designed around helping you rank higher for high-intent destination and tour keywords, so you can get more bookings from people looking to experience what you have to offer.

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Get more enquiries and bookings directly through your website

Your website can become one of your most powerful sources of lead generation — but all too often, it’s stuck as an afterthought. We’ll optimise every element of your website so it’s search engine-friendly, so you rank higher for relevant searches more often.

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Reduce reliance on ads, OTAs, and third-party platforms

We see it all the time: travel businesses think OTAs, advertising, and third-party platforms will be a temporary solution to seasonality. Before too long, however, you’re reliant on them to stay afloat. Our SEO strategies are designed to send bookings straight to your website — so you’re not giving a cut of your revenue to everyone with their hand out.

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SOARING TO NEW HEIGHTS

Our Travel SEO Services

We work with travel businesses of all sizes, whether you’re a travel agency, tour company, or experience provider. From technical expertise to captivating copywriting, our suite of SEO services are tailored to your needs, so you can increase your direct bookings. You can focus on helping your customers travel the world, while we make sure your brand travels across the web.

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Destination & Experience Page Optimisation

Your destination and/or experience pages are one of the best ways to get the word out about what you do — if they’re optimised correctly. We’ll make sure every element of these high-value pages is search engine-friendly, from the copy, meta tags and description, URL structure, and more.

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AI Search Optimisation (AEO)

AI search is becoming the new way people find answers to their questions online, and we’re here to help you embrace the future. We’ll optimise your online presence so platforms like ChatGPT, Gemini, and Claude turn to your website for answers to their users’ questions.

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Local SEO for Travel Operators

Are you a travel operator looking to expand your local presence? We’ll tailor our SEO strategy so you’re more likely to range for high-quality, high-intent “near me” searches.

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Technical SEO & Site Performance

Getting everything behind-the-scenes is important to your SEO success. We’ll get your website running smoothly, and optimise each element to make the search engines happy, so they recommend you when someone makes a relevant search.

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Content & Copywriting for Travel Brands

We know how to make every part of travel sound exciting, from the packing, sight-seeing, food and drink, and yes, even the flight home back to reality. Our pool of expert copywriters educate and delight your audience with their words, so you become a go-to source of wisdom in your niche.

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Authority & Link Acquisition

Your website’s domain authority tells search engines you can be trusted, and we specialise in boosting your DA. We build high-quality backlinks across the web, acting as the trust signals your website needs to be recommended by search engines more often.

AUSTRALIA’S #1 TRAVEL SEO AGENCY

Why choose StudioHawk for your Travel SEO services?

At StudioHawk, we know how to connect with travellers. Our team of SEO specialists can take care of your SEO needs, from strategy, creativity, technical fixes, and more, so you don’t have to worry about anything. Watch the bookings roll in, and get ready to delight a whole new wave of travellers!

4 Steps to Scaling Your Travel Business with StudioHawk

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Step 1: Keyword Research & Strategy

Decided you want to get more bookings out of your online presence? We can help. We start with a chat, unpacking your goals for your business. From there, we audit your current SEO position, and work out what keywords will help move the needle. This underpins our tailored SEO strategy for your business.

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Step 2: On-Page & Destination Optimisation

Next, we get to work optimising every element of your website, with a special focus on destination and experience pages. From meta descriptions and tags, URL structure, page speed, and more, we focus on making your website a search engine’s best friend, so you rank for relevant destination/experience searches.

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Step 3: Authority Building & AI Search Visibility

The AI revolution is here, and we optimise your website so AI serves you as a recommendation for relevant AI searches. Simultaneously, we build your website’s authority, by generating high-quality backlinks from across the web.

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Step 4: Tracking, Insights & Continuous Scaling

We believe in tracking the metrics that matter. We generate key insights based on how our efforts are affecting your website traffic, direct bookings, and revenue generated, continuously optimising and improving your SEO position so your business can consistently grow.

CLIENT STORY

How SEO Boosted Local Visits for De Bortoli Wines

De Bortoli Wines partnered with StudioHawk to help elevate their online presence and attract more high-intent visitors across multiple locations. As a leading winery in Australia, they needed to have an SEO strategy that would improve online visibility, drive foot traffic to their cellar door, and deepen customer engagement with their brand. With a strong focus on technical SEO, content optimisation, and local search, the campaign delivered significant growth in traffic, keyword rankings, and customer enquiries.

102%

eCommerce site: Total keywords increased by

51%

eCommerce site: To 3 keyword rankings increased

112%.

First-page rankings increased

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283%

Increase in Top 3 keyword rankings

See how CorePlus expanded its national studio presence through smart SEO strategy, local optimisation and a seamless website migration built for scale.

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36%

Increase in Organic Impressions

The City Beach campaign reversed declining SEO performance and drove sustained growth, strengthening the brand’s visibility across global streetwear markets.

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819%

Increase in organic sessions on BYD page

Discover how Evie Networks boosted national visibility through strategic SEO, brand-led content, and scalable location optimisation tailored for Australia’s growing EV market.

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144%

Growth in Local Store Visibility YoY

Dahlsens partnered with StudioHawk to boost its organic visibility in the competitive building supplies market, focusing on truss and frame content, local SEO, and technical improvements.

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97%

Growth in keyword rankings YoY

Sharewise worked with StudioHawk to elevate its organic authority in the finance space, developing educational investment content, compliant SEO frameworks, and conversion-led landing pages to attract and engage investors.

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361%

Increase in Organic Traffic (AU)

The JobAdder campaign drove massive gains in organic traffic and conversions, establishing the brand as a category leader in global recruitment software.

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116%

Growth in non-branded traffic YoY (Philippines)

How StudioHawk helped QuickBooks break into APAC with a scalable SEO strategy—lifting visibility, driving non-brand growth, and localising 450+ pages.

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241%

Increase in Organic Users YoY

The Cruiser Store campaign drove explosive growth in search visibility and positioned the brand as a go-to for LandCruiser accessories.

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Total Media Placements

With Woodbury Furniture’s premium craftsmanship, the digital strategy had to be stylish, data-led, and designed to elevate the brand in Australia’s competitive furniture market.

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72%

Increase in new organic users YoY

With Kip&Co’s bold designs, the digital strategy had to be vibrant, engaging, and tailored to help them shine in the competitive bedding market.

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High-Authority Backlinks

The campaign for Simply Nootropics enhanced the brand’s organic visibility, increased its domain authority, and secured valuable backlinks from high-quality media outlets, establishing it as a trusted leader in the wellness industry.

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29%

Increase in organic revenue YoY

With Hush Puppies delivering comfort in every step, the digital strategy had to do the same - simple, smooth, and made to move with their audience

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874%

Increase in overall site sessions YoY

A household name offline, but buried online - until a sharp SEO strategy helped Shiels rise to the top of search and stay there.

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302%

Total clicks increase (YoY, over 3 months):

A strong in-store reputation, but some serious online optimisation needed for this much-loved Australian women's clothing brand.

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79%

Total users increased

Shoes & Sox boosted organic traffic, refined site structure, and drive a 225% revenue increase from collection pages. Find out how!

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117%

Increase in organic traffic

Seed & Sprout wanted to grow their organic traffic while staying true to their sustainable roots

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198%

Increase in all keywords

When Planetshakers' website vanished, they could have faced an SEO disaster - discover how a robust SEO strategy turned their website around.

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96%

Increase in total ranking keywords

Wonderfully eclectic drinks company StrangeLove elevated their organic traffic and dominated rankings.

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189%

Increase in new users

From paws to page views, in a competitive enterprise space StudioHawk came out top partnering with Pet Insurance Australia on their SEO.

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102%

eCommerce site: Total keywords increased by

Uncork the story of how a finely tuned SEO campaign drove significant results for one of Australia’s most iconic wine brands.

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107%

Growth in ranking keywords

Australian fashion powerhouse Aje partnered with StudioHawk to conquer the eCommerce space with tailored SEO strategies, optimising architecture, content, and technical foundations.

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101%

YOY Organic revenue increase

Clarks put their best foot forward with new SEO campaign to double their organic revenue growth.

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86%

Increase in leads

Taking an already thriving business coaching program and giving it an absolutely deserved online presence.

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60%

Increase in organic traffic

StudioHawk worked with Officeworks to optimise product pages, improve site structure, and target high-value search terms. The results speak for themselves...

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2000%

Organic traffic increase

How it’s possible to get a whopping 2000% organic traffic increase for a website serving medical supply needs.

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DR 90

Highest link DR obtained

Evolve Skateboards wanted to leverage the authority that Digital PR can gain to help boost their new SEO campaign and promote their brand new product – the electric BMX!

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DR 90

Highest link DR obtained

While they’re a leading brand in Australia, they wanted to further diversify their link acquisition efforts to complement their SEO campaign.

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94%

increase in keywords - Australian market

Bondi Sands wanted to holistically grow their visibility across multiple target markets.

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188%

increase in organic traffic

National Accounts are based in a highly competitive accounting field in Adelaide and are a very small business trying to find their niche in their industry.

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100%

increase in organic users

Tackling a post-migration to generate a powerful and user-friendly website with a massive increase in first page keywords

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608%

Return on investment

See how we helped digital business card company Tapt grow their organic traffic, gain market share and get ahead of the rapidly rising competition in a new and niche industry.

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561%

return on investment

Driving organic traffic that is all about the recognition and results without a blemish on your record.

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512%

increase in top 3 keywords

Like talent queueing for a major audition, even agencies are hoping to be discovered and make a breakthrough on Google. See how Hunter Talent got the lead!

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535%

growth in revenue

Increases in revenue and in organic traffic while also conducting a site migration? ‘Drop’ down and ‘bear’ the results.

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2766%

return on investment

Combating hair loss while also thriving on the SERPs. See how an over 2000% ROI could be possible!

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555%

increase in organic traffic

‘Rise up’ the ranks and reach your authority! How Waverley Forklifts lifted more than just their profile.

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1937%

increase in organic users

An explosion of growth from a truly supportive SEO campaign. See how it can be done.

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144%

increase in organic traffic

Upmove wanted to reach a wider audience and build their brand online, while gaining highly authoritative and diverse links to complement their organic search efforts.

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652%

increase to organic word base

Our ethos is to serve and help, and it was fantastic to be able to grow Life Supports in its efforts to assist people in need.

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475%

increase in organic users

There’s no lying down when it comes to reaching page number one on multiple fronts!

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81%

increase in organic users

How to drive traffic to your site – both online and physically through the power of SEO!

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2429%

ROI in SEO

It’s always a ‘soothing’ feeling to know you are an emerging presence in your field – with a painless migration and outstanding ROI.

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160%

organic traffic increase

Boosting viability and tackling the digital market.

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24.7%

increase in organic traffic

Producing SEO content for high increases in organic traffic – the StudioHawk way!

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57%

increase in organic users

Pumping out a brand new website to replace the old, and moving to the beat to capture organic traffic and revenue. Let’s turn it up to 11!

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120%

increase in GMB map actions

An SEO campaign so you don't have to wing it.

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DR 90

Highest link DR obtained

BDO Furniture wanted to leverage the authority that Digital PR can gain to help boost their ongoing SEO campaign.

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245%

increase in online sales

How to blast ahead with a 245% increase in online sales and show that SEO is the jewel in the digital crown.

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90%

increase in predicted users

Technical SEO is 'Snow' joke! Learn more about our work with SnowsBest, turning an unknown error into an opportunity.

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89%

Immediate increase in organic traffic

When business booms, SEO maintenance looms! See how we helped Southgate Medical stay on top of their success!

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74.9%

Increase in organic users

Collaboration is the key to success.

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30%

Increase in organic search revenue

The perfect example of a campaign from start to finish. A little SEO education goes a long way.

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692%

Increase in business conversions

From broken links to page one on the SERP. Let's take a quick look at the glory of Police Check Express.

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970%

backlink growth

Results that are more than just condiments - they're a stand out.

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257%

goal conversion rate

Can a school really benefit from SEO compared to other means of discovery and traffic? See how SEO helped Yarra Valley Grammar achieve a local top grade!

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Travel SEO That Brings in Bookings & Boosts Rankings

We work with travel agencies, tour operators, and experience providers to boost their online presence, attract high-intent travellers, and generate consistent bookings through organic search. By leveraging targeted travel SEO, compelling content strategies, AI search optimisation, and technically optimised websites, we help travel businesses improve their visibility, outrank competitors, and turn online searches into real-world bookings.

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AI SEO

Large language models like ChatGPT, Gemini, and Perplexity are shaking up search. But let’s be real. AI-powered content isn’t a golden unicorn and can’t perform miracles. The future of SEO with AI belongs to brands that have the SEO smarts behind them and can use AI SEO strategically.

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Technical SEO

Is your current SEO holding you back? Let’s find the bottlenecks and create a strategy to get your SEO back on track. A technical SEO audit can shed some light on how to move forward.

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SEO Content Writing

Driving targeted traffic to your website, establishing trust and building authority in your industry with expertly written SEO content. Content is the cornerstone of your Google rankings, which is why our SEO Copywriting is a critical part of the process.

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Digital PR

Want influencers, bloggers, vloggers and journalists to talk about your brand and link to your website? With our carefully executed digital PR campaigns, you’ll build brand awareness and inbound links that boost your Google rankings.

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Local SEO

If you sell locally, we’ll help you become the leader of the local pack with our targeted local SEO strategies that help you expand your local reach.

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Link Building & Acquisition

Our link-building campaigns build high-quality backlinks to your store, which helps improve your Google rankings.

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eCommerce SEO

Competition for shopping-related keywords is rife, so it pays to have specialists in your back pocket. At StudioHawk, you’re in good hands — our eCommerce SEO specialists have mastered what works when it comes to eCommerce SEO.

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Small Business SEO

Being a small business is an exciting thing. It can be fast-moving and competitive with different challenges day-to-day. You need a small business SEO strategy geared to your goals, and caters to your budget and your niche.

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Website Migrations

Are you shifting your website domain or CMS? Afraid that all the time and effort invested in ranking with Google will drop away with a new website? StudioHawk is here to save the day with our experience SEO website migration specialists.

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International SEO

A good SEO strategy has you identifying target audiences and their nuances, relating to their cultures and speaking their language. And by that, we mean more than a Google translation of your website. Start reaching a global audience with international SEO expertise at StudioHawk.

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Travel SEO Services

Investing in travel SEO is one of the best things you can do for your business. Reducing reliance on third parties gives you a clear view of what’s really going on, giving you the confidence to scale when the time is right.

Much like a pilot needs a co-pilot, we partner with you for the long-term, with our SEO services designed to help you reach your goals now, and into the future. From creative expertise to technical know-how, we take care of the things you need to bring in more direct bookings, so you can wow and delight more travellers.

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Higher rankings for travel & destination keywords

In a crowded market, ranking for relevant keywords is everything. Our SEO specialists don’t get blinded by vanity metrics; they focus on improving your rankings for travel and destination keywords that are directly relevant to your business.

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Increased enquiries and bookings

Looking for more enquiries and bookings? Our SEO services are designed around increasing your direct bookings, 365 days of the year. We find what’s working for your business and double down, so you can build the runway you need to scale.

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Long-term organic growth - not seasonal spikes

The travel industry can be feast or famine - but we help you escape that. Our travel SEO services are designed for long-term organic growth that works in both the colder and warmer months, so you're not left wondering when your next booking might land.

What our clients are saying.

We’ve been working with StudioHawk for our SEO efforts at Nutrition Warehouse, and they’ve been nothing short of amazing. The team is incredibly knowledgeable and always stays ahead of the curve with their strategies. What stands out the most is their communication – they're incredibly responsive. We’ve seen great preliminary results, and the entire team is a pleasure to work with. Highly recommend!

Heather Earl

Nutrition Warehouse

As of early 2023, we have been actively engaged with StudioHawk as our preferred SEO Agency Partner. Throughout this period, our collaboration has yielded numerous successes in both our SEO, content and technical strategies. The experience of working alongside the team, including Jenna, Lachlan, and Georgia, has been highly rewarding. Without hesitation, we wholeheartedly endorse StudioHawk as an exceptional and dependable agency.

Tyler James Velasquez

Bondi Sands

We've been working with StudioHawk for the past 18 months and have seen remarkable growth in our organic traffic and new user acquisition. Our organic sessions have increased significantly, alongside improved search engine rankings and overall site engagement. We've relied on their expertise to prepare for key events, optimize daily operations, and tackle large-scale site projects. They have become a crucial partner in driving our long-term organic growth.

Rhyanna Cardillo

Aje & AJE ATHETLICA

I honestly can't put into words how awesome the experience has been working with StudioHawk. I would honestly take a bullet for them at this point with the work they have done with the team, and I feel like they have earned it for all the bullets they have helped us dodge.

Madhu Malhotra

Officeworks

You guys worked and worked seriously hard to get us answers to complex problems. The integrity, professionalism, and the all-around good-guys vibe was a pleasure to experience. Never once did anybody on the team say no to a request, and the communication was great. StudioHawk is number one for a reason and we're glad we got to actually experience it.

Omar Ahmed

HealthEngine

The Studiohawk team are experts in the field. Are down to earth, easy to deal with and get things done.

Marco Rocha

Weber

The StudioHawk team have been trusted partners of ours over the last 2 years. Robert Chung and Nathan Tong have been particularly instrumental with the rollout of our multi-brand, multi-region website launches, with consistently excellent communication and quality outputs.

Chris Kirton

RYOBI

The team at StudioHawk have been the force to help amplify our brand growth.

Anesley Clarke

B2C Furniture

Working with the people in StudioHawk with their hands-on approach and getting to know our business has been a key part to the success we've seen.

Mathew Walker

Petstock

I totally recommend the service because of the handholding and the results. These guys are the best; you can't go wrong.

Phil Leahy

Medcart

Typically, travel SEO can take 6-12 months for you to start seeing consistent results, though

Yes SEO can help you reduce your business’ reliance on paid advertising or online travel agencies (OTAs). Our SEO services are designed to help you generate more direct traffic and bookings, rather than needing the help of a third party website/platform.

Yes, we can help optimise your destination or experience pages, so they’re more likely to appear in relevant searches.

AI search optimisation, or AEO, is the process of making your website and online presence more AI-friendly. People are searching for answers using ChatGPT, Claude, and Gemini, much like they’d use Google. We optimise everything we do, so you’re more likely to be recommended by AI platforms.

Yes we do! We work with travel brands of all shapes and sizes, from boutique start-ups to multi-location and multi-destination market leaders.

No, we don’t guarantee #1 rankings, and nor will any trustworthy agency. Instead, we work to help you rank higher for keywords that matter, as well as strategising to make your overall online presence more search engine-friendly.

Yes, SEO can help attract international travellers. We target keywords related to your niche, and your area, so if an international traveller’s coming to your area and they’re searching for your services, you’re more likely to appear.

SEO Melbourne

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SEO Sydney

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SEO Brisbane

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SEO Perth

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SEO Adelaide

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SEO Hobart

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SEO Gold Coast

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SEO Sunshine Coast

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SEO Canberra

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SEO Sydney

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SEO Brisbane

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SEO Perth

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SEO Adelaide

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SEO Hobart

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SEO Gold Coast

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SEO Sunshine Coast

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SEO Canberra

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Travel website & SEO Health Check

Identify the technical and content gaps holding back your travel website from ranking higher. We'll uncover how to improve your search visibility and attract more travellers searching for destinations, tours, or travel packages. Optimise your site to help increase organic traffic and gain more bookings.

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Organic Search Insights & Booking Optimisation

Discover which travel-related search terms and pages are driving the most traffic, and identifying what's preventing potential customers from finalising their bookings. We'll then analyse your key conversion points to help turn online interest into confirmed travel plans.

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Tailored SEO Strategy for Travel Growth

Receive a custom SEO blueprint designed specifically for your travel business - whether it's increasing bookings for tours, improving visibility for destination keywords, or attracting more traffic to your site. Our strategies are focused on high-intent searches to help your brand capture the right audience at the right time.

Client success:

102%

eCommerce site: Total keywords increased by

51%

eCommerce site: To 3 keyword rankings increased

112%.

First-page rankings increased

“Uncork the story of how a finely tuned SEO campaign drove significant results for one of Australia’s most iconic wine brands.”

(No middlemen. No juniors. No sales pitches. We promise.)

Award-Winning SEO That'll Help Your Business Soar

We’ve got a few trophies on our shelves, but they’re not just there to show off. They’re proof that our results-first, tailored approach works for travel businesses just like yours.

So when you partner with StudioHawk, you’re teaming up with a crew that knows how to help you take flight.

View Our Awards

As a Google Partner Specialist and a proud Board Member of the Australian Web Industry Association, we’re committed to leading the industry with integrity, creativity, and results.

Travel SEO Services

With Our Travel SEO Services, the Enquiries Will Fly In.

Our Travel SEO Services

Why choose StudioHawk for your Travel SEO services?

4 Steps to Scaling Your Travel Business with StudioHawk

How SEO Boosted Local Visits for De Bortoli Wines

The #1 SEO agency choice for Australian brands

Travel SEO That Brings in Bookings & Boosts Rankings

Travel SEO Services

What our clients are saying.

Travel SEO FAQS

Travel SEO, Australia Wide.

Ready to Rank Higher & Boost Bookings with Travel SEO

Award-Winning SEO That'll Help Your Business Soar