SUCCESS STORIES

Showing the powerful effect of SEO with SnowsBest

SnowsBest, a go-to source for adventure lovers and snow enthusiasts, wanted more than just a presence—they wanted to reach the right audience, every time. StudioHawk jumped in with an SEO strategy tailored to their unique content and audience, boosting visibility and engagement across the board. Curious how we helped Snow’s Best expand their reach and make a lasting impact? 
snowsbest_case study
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90%
increase in predicted users
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102%
increase in organic visits
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Overview
After a bad experience with an SEO agency in the USA, the client was eager to get to the bottom of why her traffic had dropped. StudioHawk SEO specialists worked hard in the first month to:

 

  • Find the biggest culprits, including addressing a manual action by Google
  • Kick start an on-site recovery plan to address internal and external errors
  • Begin backlink outreach and link acquisition

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The Need
Our main objectives here were to reverse manual action on SnowsBest and increase organic traffic consistently by 30% in 2019, compared to year-on-year. It was a unique situation where a poorly implemented schema markup a few years earlier caused Google to place a manual action against SnowsBest. We had to reverse it to help recover traffic for this high-performing travel blog.

 

On top of this was a range of on-site issues that had to be fixed as part of the campaign. Even after the manual action was rectified, we worked hard with the client to get things moving. And all that hard work paid off – we even helped the client reach her own goal to ski the slopes of the world!
Amazing, amazing, amazing! I honestly cannot thank you guys enough, having our traffic completely fall off the face of the earth was a terrifying experience and I would never have know what to do without Lawrence.
Rachael
SnowsBest
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The Results
SnowsBest is an example of a website unawarely making a decision that compromised their business. We were able to turn a dire situation (based on a mistake) into an absolute win by eliminating certain issues. Our SEO specialists also added immense value into the client’s blog and it just goes to show how powerful our work truly is.

 

 

Helping Australia’s Best Brands Level Up With SEO

Corporate site: Total keywords increased
43.71%
Corporate site: Total keywords increased
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2000%
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Highest ink DR obtained
DR 90
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Highest link DR obtained
DR 90
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increase in keywords - Australian market
94%
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188%
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100%
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608%
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561%
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increase in top 3 keywords
512%
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535%
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increase in organic traffic
555%
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144%
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652%
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increase in organic users
475%
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increase in organic users
81%
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ROI in SEO
2429%
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organic traffic increase
160%
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increase in organic traffic
24.7%
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increase in organic users
57%
increase in organic users
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increase in GMB map actions
120%
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Highest link DR obtained
DR 90
Highest link DR obtained
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increase in online sales
245%
increase in online sales
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increase in predicted users
90%
increase in predicted users
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immediate increase in organic traffic
89%
immediate increase in organic traffic
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increase in organic users
74.9%
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Increase in organic search revenue
30%
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692%
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970%
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goal conversion rate
257%
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