With a background in Marketing, and Media and Communications, Matt has spent the past few years honing his skills in SEO, Content Marketing, and Digital Strategy. His previous role as a Marketing Coordinator for a national allied health provider allowed him to dive deep into content creation, and data analysis. Matt brings a creative yet analytical mindset to every project, using insights and research to craft strategies that achieve strong organic growth.
Outside of work, Matt is passionate about music and camping. You'll often find him outside of the city on his weekends, exploring National Parks and Australia's beautiful bushland.
Matt Hopkins
SEO Specialist
Say hi to Matt, an SEO Specialist dedicated to driving measurable results through data-led strategies and creative content optimisation. With a strong background in Marketing, and Media and Communications, Matt supports brands to improve their online visibility and digital presence.

About Matt
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In a world of noise, effective marketing is about clarity, not louder messaging.
Matt
SEO Specialist
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Meet our other hawks....
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Latest SEO news.
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
eCommerce SEO
ne of the biggest Google ranking factors is site speed. Customers simply won’t wait another second. Here are some ways to give some juice to your store.

Lawrence Hitches
14 August 2025
ne of the biggest Google ranking factors is site speed. Customers simply won’t wait another second. Here are some ways to give some juice to your store.
eCommerce SEO
Your eCommerce store will only be found if you’re visible on Google. For that, you’ll need as many backlinks as possible. But how do you get them?

Lawrence Hitches
7 August 2025
Your eCommerce store will only be found if you’re visible on Google. For that, you’ll need as many backlinks as possible. But how do you get them?
Beyond The Fold
Jess Vassallo shares how she built a high-performing agency that can run without her, by leading with empathy, grit, and values over ego.

StudioHawk
5 August 2025
Jess Vassallo shares how she built a high-performing agency that can run without her, by leading with empathy, grit, and values over ego.
eCommerce SEO
Shopify, WooCommerce, and Magento dominate eCommerce, but your SEO strategy must adapt to each platform for maximum results

Lawrence Hitches
29 July 2025
Shopify, WooCommerce, and Magento dominate eCommerce, but your SEO strategy must adapt to each platform for maximum results
Beyond The Fold
Erin Deering on building TRIANGl, exiting at its peak, and what she’s learned launching her new brand, DEERING.

Beyond The Fold
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Erin Deering on building TRIANGl, exiting at its peak, and what she’s learned launching her new brand, DEERING.
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