Luke Lawrie

Luke has spent the past 10+ years working at the intersection of content media, digital marketing, and technology. His work has spanned SEO-driven content strategies, audience engagement, and digital campaign development across a range of industries. Along the way, he’s collaborated with globally recognised brands and a variety of marketing agencies, gaining a strong grasp of media trends and what it takes to connect with diverse audiences.

In addition to his work in content and marketing, Luke has a background as a systems and server engineer, bringing a technical edge to everything he does. His time in product and project management within the IT space has shaped a practical, solutions-focused approach, by being able to take ideas from concept through to delivery while keeping things running smoothly.

As an Associate SEO Director, Luke helps businesses strengthen their online presence through thoughtful, data-informed strategies. He combines creative problem-solving with a solid technical foundation to support brands in reaching new audiences and improving their visibility in an increasingly competitive digital landscape.