Before venturing into SEO, Justin spent over five years working in the banking and fintech sectors, honing his skills in strategy, problem-solving, and business growth. His SEO journey began when he launched his own eCommerce ventures, where he learned the ropes of digital marketing and discovered his passion for helping businesses succeed online.
Now at StudioHawk, Justin combines his extensive experience with his entrepreneurial background to drive SEO strategies that are both effective and sustainable. He believes in the power of collaboration and loves working closely with clients to understand their goals, tailoring each strategy to align with their vision.
Outside of work, Justin is an avid traveller and loves spending time in nature. He’s also a fan of sports and exploring nightlife.
.png)
.png)
Latest SEO news.
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
SEO News
AI systems break one question into dozens of sub-queries. Learn how fan-out queries work and how to build content that gets cited across all of them.
Lawrence Hitches
3 May 2026
AI
Traditional SEO metrics miss AI search performance. Learn the metrics that track visibility in AI Overviews, AI Mode, and LLM citations.
Lawrence Hitches
27 April 2026
SEO Strategy
Your GSC already tracks conversational queries from AI search. Here is how to find them, filter them, and use them for content strategy.
Lawrence Hitches
20 April 2026
AI
YouTube presence correlates with AI search citations. Learn how video content helps Australian brands appear in AI Overviews and AI Mode.
Lawrence Hitches
13 April 2026
StudioHawk News
Discover the SEO blogs, tools and communities that are actually worth your time, curated by the team here at StudioHawk.
StudioHawk
1 April 2026
Client success:
60%
Increase in organic traffic
32%
Organic revenue increase
“"I honestly can't put into words how awesome the experience has been working with StudioHawk. I would honestly take a bullet for them at this point with the work they have done with the team, and I feel like they have earned it for all the bullets they have helped us dodge."”
Enter your details to book a FREE consultation with our master SEO craftsmen.
(No middlemen. No juniors. No sales pitches. We promise.)
