With a deep understanding of SEO and marketing, Lachlan focuses on building strong client relationships and delivering tailored strategies that drive real results. Lachlan goes above and beyond to ensure businesses maximise their online presence and reach their full potential. Outside of work, you'll find him playing basketball or watching AFL.
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Latest SEO news.
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
Beyond The Fold podcast
Rhyanna Cardillo shares how she led AJE’s eCommerce transformation, rebuilt their site, and is scaling global growth through strategy and testing.
StudioHawk
2 September 2025
AI
Learn why SEO remains essential for AI search. Combining traditional SEO with AI optimization boosts visibility in ChatGPT, Google AI, and other platforms.
Lawrence Hitches
28 August 2025
Content Marketing
Master SEO copywriting with fresh perspectives. Learn keyword integration, content structure, and user intent to create SEO-friendly content that ranks.
Josh O' Dwyer
22 August 2025
Beyond The Fold
From aerospace engineering to eco-conscious ecomm, how B2C Furniture grew with patience, purpose, and no outside investment.
Beyond The Fold
20 August 2025
eCommerce SEO
ne of the biggest Google ranking factors is site speed. Customers simply won’t wait another second. Here are some ways to give some juice to your store.
Lawrence Hitches
14 August 2025
Client success:
60%
increase in organic traffic
32%
revenue increase
“"I honestly can't put into words how awesome the experience has been working with StudioHawk. I would honestly take a bullet for them at this point with the work they have done with the team, and I feel like they have earned it for all the bullets they have helped us dodge."”
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