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Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
The Claude SEO skills StudioHawk runs across 1,000+ Australian client audits. What each skill does, when to reach for it, where to get pre-built versions.
Lawrence Hitches
August 31, 2026
1.2 million AI referral visits, 600+ businesses, one clear answer: which content formats actually earn AI search traffic. See the data
Lawrence Hitches
August 24, 2026
How StudioHawk uses Claude for SEO across 1,000+ Australian client audits. Skills, Claude Code, MCPs, the operating stack, and when not to use it.
Lawrence Hitches
August 17, 2026
How StudioHawk uses Claude Code (the CLI, not the chat app) for SEO. MCP setup, the workflow chain, scheduled Actions, cost model, and when not to bother.
Lawrence Hitches
August 10, 2026
Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Google Search Console now shows how your social content ranks on Google. Here is the social topical map method, with real data from our own channel.
Lawrence Hitches
July 27, 2026