LATEST SEO NEWS, TIPS AND INSIGHTS
Don’t get left behind. Our SEO specialists share the latest SEO strategies, Google updates, company news and how we’re winning big for our clients.
SEO News
AI systems break one question into dozens of sub-queries. Learn how fan-out queries work and how to build content that gets cited across all of them.
Lawrence Hitches
May 3, 2026
AI
Traditional SEO metrics miss AI search performance. Learn the metrics that track visibility in AI Overviews, AI Mode, and LLM citations.
Lawrence Hitches
April 27, 2026
SEO Strategy
Your GSC already tracks conversational queries from AI search. Here is how to find them, filter them, and use them for content strategy.
Lawrence Hitches
April 20, 2026
AI
YouTube presence correlates with AI search citations. Learn how video content helps Australian brands appear in AI Overviews and AI Mode.
Lawrence Hitches
April 13, 2026
Ready to level up your SEO?
CATEGORIES
Want to kick off your keyword research but not sure where to start? Our complete guide to keyword research has everything you need to know.
Lawrence Hitches
May 2, 2024
Rank higher in Google Maps and local search results covering Google Business Profile, local citations, reviews, & on-page SEO for Aussie businesses.
Lawrence Hitches
April 30, 2024
SEO for SaaS can be extremely challenging and can seem daunting at times. So, what steps can be taken to differentiate your SaaS brand from others?
Lawrence Hitches
March 5, 2024
Want to know more about being an SEO specialist? Then you’re in the right place. There are various pathways to becoming an SEO specialist, let's explore them.
Lawrence Hitches
February 3, 2024
Learn the basics of how to ‘speak’ to a search engine and provide valuable context that could help search engines to better understand your web pages.
Lawrence Hitches
December 6, 2023
In this guide, we’ll delve deep into the content performance metrics that matter and how to analyse them to ensure your content strategy is on the right track
Lawrence Hitches
November 25, 2023
Ready to boost up the search results to outrank your competition? Download the SEO Competitor Analysis Template by StudioHawk.
Harry Sanders
November 1, 2023
Unfurling our journey with the term that's been creating quite the buzz in the digital world lately, "Video SEO."
Harry Sanders
June 4, 2023
Google introduced an update to the familiar term E-A-T in December 2022, expanding it to encapsulate an additional factor: "experience."
Harry Sanders
May 28, 2023
Trending SEO Tips:
Learn how to rank in AI search with our free AEO whitepaper, practical tips to get your content cited by ChatGPT, Gemini, Perplexity & more.
The Australian digital market has its own quirks that can impact SEO strategies and, therefore, pricing.
XML sitemaps are an important part of the Technical SEO skill set you'll need to know if you want your SEO to go to the next level.
Your complete guide to digital PR! Discover how strategic campaigns and valuable content can build brand authority, earn backlinks, and drive traffic.
FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
SEO News
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
Your GSC already tracks conversational queries from AI search. Here is how to find them, filter them, and use them for content strategy.
Lawrence Hitches
April 20, 2026
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A well-optimised Google Business Profile helps your business show up first when locals search for services.
Harry Sanders
November 17, 2025
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Every online store needs good-quality images. But if they’re not optimised, those images will do more harm than good.
Lawrence Hitches
June 5, 2025
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Ensure that your product gets indexed under the right keywords. Learn how to optimise your product pages in 16 simple steps.
Lawrence Hitches
May 29, 2025
Fresh SEO insights from StudioHawk
See what we’ve been doing lately to score an average 300% ROI for our clients.
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Learn to implement Article and FAQ schema to boost AI search visibility, improve indexing, and increase your content's credibility with structured data.
Lawrence Hitches
November 10, 2025
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FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
Lawrence Hitches
November 9, 2025
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Want to understand how search engines crawl your website so you know how to optimise it? Then you’re in the right place.
Lawrence Hitches
November 9, 2025
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Technical SEO for eCommerce, while often overlooked, significantly impacts website performance. Discover how to ensure your website is technically sound.
Lawrence Hitches
July 22, 2025
