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LATEST SEO NEWS, TIPS AND INSIGHTS
Don’t get left behind. Our SEO specialists share the latest SEO strategies, Google updates, company news and how we’re winning big for our clients.
AI
GEO is SEO, and Google now says so. Here's the 80% that stays the same, the 20% that's new, and the GEO hacks to skip.
Lawrence Hitches
November 8, 2026
SEO Strategy
Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
SEO Strategy
We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
SEO Strategy
There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
Ready to level up your SEO?
CATEGORIES
GEO is SEO, and Google now says so. Here's the 80% that stays the same, the 20% that's new, and the GEO hacks to skip.
Lawrence Hitches
November 8, 2026
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Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
%20(10).png)
We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
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There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
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The Claude SEO skills StudioHawk runs across 1,000+ Australian client audits. What each skill does, when to reach for it, where to get pre-built versions.
Lawrence Hitches
August 31, 2026
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1.2 million AI referral visits, 600+ businesses, one clear answer: which content formats actually earn AI search traffic. See the data
Lawrence Hitches
August 24, 2026
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How StudioHawk uses Claude for SEO across 1,000+ Australian client audits. Skills, Claude Code, MCPs, the operating stack, and when not to use it.
Lawrence Hitches
August 17, 2026
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How StudioHawk uses Claude Code (the CLI, not the chat app) for SEO. MCP setup, the workflow chain, scheduled Actions, cost model, and when not to bother.
Lawrence Hitches
August 10, 2026
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Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Trending SEO Tips:
How much does SEO cost in Australia in 2026? Real monthly price ranges, what drives the cost, and how to choose the right package.
Automate technical audits, content analysis, and reporting with Claude Code. A practical guide for SEO teams using AI-powered CLI tools.
FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
AI SEO helps your content get cited by ChatGPT, Google AI Mode, and Perplexity. Learn the 6 rules, tools, and strategy to optimise for AI search in 2026.
Your complete guide to digital PR! Discover how strategic campaigns and valuable content can build brand authority, earn backlinks, and drive traffic.
SEO News
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Fresh SEO insights from StudioHawk
See what we’ve been doing lately to score an average 300% ROI for our clients.
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Learn to implement Article and FAQ schema to boost AI search visibility, improve indexing, and increase your content's credibility with structured data.
Lawrence Hitches
November 10, 2025
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FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
Lawrence Hitches
November 9, 2025
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How do search engines crawl and index your site? A clear walk-through of each stage, and how to make sure your pages get found.
Lawrence Hitches
November 9, 2025
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Technical SEO for eCommerce, while often overlooked, significantly impacts website performance. Discover how to ensure your website is technically sound.
Lawrence Hitches
July 22, 2025
