LATEST SEO NEWS, TIPS AND INSIGHTS

Don’t get left behind. Our SEO specialists share the latest SEO strategies, Google updates, company news and how we’re winning big for our clients.
AI
How StudioHawk uses Claude for SEO across 1,000+ Australian client audits. Skills, Claude Code, MCPs, the operating stack, and when not to use it.
Lawrence Hitches
August 17, 2026
AI
How StudioHawk uses Claude Code (the CLI, not the chat app) for SEO. MCP setup, the workflow chain, scheduled Actions, cost model, and when not to bother.
Lawrence Hitches
August 10, 2026
SEO Strategy
Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
SEO News
Google Search Console now shows how your social content ranks on Google. Here is the social topical map method, with real data from our own channel.
Lawrence Hitches
July 27, 2026
Ready to level up your SEO?
CATEGORIES
OpenAI’s shopping tools are changing how people buy online. Find out what it means for your SEO, organic traffic, and Shopify store visibility.
Stephanie Terrett
May 6, 2025
We go through in detail AI Overviews (Formerly the Search Generative Experience) and show different techniques to optimise for this search feature.
Lawrence Hitches
April 16, 2025
StudioHawk appoints Sophie Brannon as GM & Co-Founder of its US office in Atlanta, expanding its global footprint in specialist SEO.
StudioHawk
April 14, 2025
StudioHawk wins Best Large Agency & Emerging Talent at the 2025 Global Agency Awards — a huge moment for our team, values, and results-driven SEO.
StudioHawk
April 11, 2025
Is your product page traffic dropping? Find out why category pages are dominating Google and how to adapt your eCommerce SEO strategy to stay ahead.
James Griffin
April 8, 2025
Is SEO still worth it in the age of AI? Yes, here’s why, and what you need to focus on now.
Lawrence Hitches
March 31, 2025
The Internet has provided business owners with a global customer base. Here’s how to implement an international eCommerce SEO strategy.
Lawrence Hitches
March 27, 2025
GEO helps your brand get mentioned in AI search answers, not just ranked in Google.
Lawrence Hitches
March 25, 2025
Typing is no longer in vogue. Now, everybody wants to use their voice for searching. Here’s a crash course in voice search optimisation for eCommerce.
Lawrence Hitches
March 23, 2025

SEO News

The world of SEO moves fast. See how you can leverage what’s new to soar in search.

Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Your GSC already tracks conversational queries from AI search. Here is how to find them, filter them, and use them for content strategy.
Lawrence Hitches
April 20, 2026
A well-optimised Google Business Profile helps your business show up first when locals search for services.
Harry Sanders
November 17, 2025
Every online store needs good-quality images. But if they’re not optimised, those images will do more harm than good.
Lawrence Hitches
June 5, 2025

Fresh SEO insights from StudioHawk

See what we’ve been doing lately to score an average 300% ROI for our clients.
Learn to implement Article and FAQ schema to boost AI search visibility, improve indexing, and increase your content's credibility with structured data.
Lawrence Hitches
November 10, 2025
FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
Lawrence Hitches
November 9, 2025
How do search engines crawl and index your site? A clear walk-through of each stage, and how to make sure your pages get found.
Lawrence Hitches
November 9, 2025
Technical SEO for eCommerce, while often overlooked, significantly impacts website performance. Discover how to ensure your website is technically sound.
Lawrence Hitches
July 22, 2025

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