LATEST SEO NEWS, TIPS AND INSIGHTS

Don’t get left behind. Our SEO specialists share the latest SEO strategies, Google updates, company news and how we’re winning big for our clients.
AI
How StudioHawk uses Claude for SEO across 1,000+ Australian client audits. Skills, Claude Code, MCPs, the operating stack, and when not to use it.
Lawrence Hitches
August 17, 2026
AI
How StudioHawk uses Claude Code (the CLI, not the chat app) for SEO. MCP setup, the workflow chain, scheduled Actions, cost model, and when not to bother.
Lawrence Hitches
August 10, 2026
SEO Strategy
Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
SEO News
Google Search Console now shows how your social content ranks on Google. Here is the social topical map method, with real data from our own channel.
Lawrence Hitches
July 27, 2026
Ready to level up your SEO?
CATEGORIES
Digital PR and Traditional PR both help with brand awareness and trust. Find out the pros and cons of each to reap the most benefits.
Lawrence Hitches
December 20, 2024
Learn how to optimise for SERP features like featured snippets and AI overviews to boost your organic visibility and drive traffic.
Lawrence Hitches
December 16, 2024
SEO + UX = Online Wins. User-friendly sites that rank higher. Boost visibility & conversions. Drive organic traffic & satisfied customers.
Lawrence Hitches
December 13, 2024
Refresh outdated content, consolidate duplicates, and boost rankings with clear actions from a professional content audit.
Lawrence Hitches
December 13, 2024
Google Shopping dominates online retail. Learn how businesses can optimise their presence and drive sales with this essential guide.
Lawrence Hitches
December 13, 2024
Get clear on keyword difficulty with practical tips to choose the right terms, improve rankings, and make smarter SEO decisions.
Lawrence Hitches
December 9, 2024
Duplicate content can harm your SEO by confusing search engines and diluting rankings. Learn why it matters and how to avoid it.
Lawrence Hitches
December 8, 2024
Dwell time affects SEO rankings. Improve it with fast-loading pages, engaging content, and strategies to keep users on your site.
Lawrence Hitches
December 7, 2024
Discover what keyword rankings are, why they matter, and how to track yours to boost visibility and drive more traffic to your site.
Lawrence Hitches
November 30, 2024

SEO News

The world of SEO moves fast. See how you can leverage what’s new to soar in search.

Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Your GSC already tracks conversational queries from AI search. Here is how to find them, filter them, and use them for content strategy.
Lawrence Hitches
April 20, 2026
A well-optimised Google Business Profile helps your business show up first when locals search for services.
Harry Sanders
November 17, 2025
Every online store needs good-quality images. But if they’re not optimised, those images will do more harm than good.
Lawrence Hitches
June 5, 2025

Fresh SEO insights from StudioHawk

See what we’ve been doing lately to score an average 300% ROI for our clients.
Learn to implement Article and FAQ schema to boost AI search visibility, improve indexing, and increase your content's credibility with structured data.
Lawrence Hitches
November 10, 2025
FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
Lawrence Hitches
November 9, 2025
How do search engines crawl and index your site? A clear walk-through of each stage, and how to make sure your pages get found.
Lawrence Hitches
November 9, 2025
Technical SEO for eCommerce, while often overlooked, significantly impacts website performance. Discover how to ensure your website is technically sound.
Lawrence Hitches
July 22, 2025

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