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LATEST SEO NEWS, TIPS AND INSIGHTS
Don’t get left behind. Our SEO specialists share the latest SEO strategies, Google updates, company news and how we’re winning big for our clients.
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GEO is SEO, and Google now says so. Here's the 80% that stays the same, the 20% that's new, and the GEO hacks to skip.
Lawrence Hitches
November 8, 2026
SEO Strategy
Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
SEO Strategy
We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
SEO Strategy
There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
Ready to level up your SEO?
CATEGORIES
Rank higher in Google Maps and local search results covering Google Business Profile, local citations, reviews, & on-page SEO for Aussie businesses.
Lawrence Hitches
April 30, 2024
SEO for SaaS can be extremely challenging and can seem daunting at times. So, what steps can be taken to differentiate your SaaS brand from others?
Lawrence Hitches
March 5, 2024
Want to know more about being an SEO specialist? Then you’re in the right place. There are various pathways to becoming an SEO specialist, let's explore them.
Lawrence Hitches
February 3, 2024
Learn the basics of how to ‘speak’ to a search engine and provide valuable context that could help search engines to better understand your web pages.
Lawrence Hitches
December 6, 2023
In this guide, we’ll delve deep into the content performance metrics that matter and how to analyse them to ensure your content strategy is on the right track
Lawrence Hitches
November 25, 2023
Ready to boost up the search results to outrank your competition? Download the SEO Competitor Analysis Template by StudioHawk.
Harry Sanders
November 1, 2023
Unfurling our journey with the term that's been creating quite the buzz in the digital world lately, "Video SEO."
Harry Sanders
June 4, 2023
Google introduced an update to the familiar term E-A-T in December 2022, expanding it to encapsulate an additional factor: "experience."
Harry Sanders
May 28, 2023
A first look into the Search Generative Experience - we will explore the first wave of tweets and insights shared by industry experts.
Lawrence Hitches
May 27, 2023
Trending SEO Tips:
How much does SEO cost in Australia in 2026? Real monthly price ranges, what drives the cost, and how to choose the right package.
Automate technical audits, content analysis, and reporting with Claude Code. A practical guide for SEO teams using AI-powered CLI tools.
FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
AI SEO helps your content get cited by ChatGPT, Google AI Mode, and Perplexity. Learn the 6 rules, tools, and strategy to optimise for AI search in 2026.
Your complete guide to digital PR! Discover how strategic campaigns and valuable content can build brand authority, earn backlinks, and drive traffic.
SEO News
The world of SEO moves fast. See how you can leverage what’s new to soar in search.
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Backlinks are links from other sites to yours. Learn what makes one good, how many you need, and 5 ways to earn them, from free profiles to Digital PR.
Lawrence Hitches
November 6, 2026
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We tested Google's July 2026 guide on our own site. Seven steps for AI Overviews, five hacks to skip, and how to measure where you appear.
Lawrence Hitches
November 1, 2026
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There is no perfect anchor text ratio, and Google has said so. Here is what actually gets a site penalised, and what to do instead.
Lawrence Hitches
September 13, 2026
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Trends, trends, trends, trends, trends. “Hey, is that keyword trending at the moment?” “That keyword would be really trending right now on Google.”
Charbel Raffoul
August 2, 2026
Fresh SEO insights from StudioHawk
See what we’ve been doing lately to score an average 300% ROI for our clients.
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Learn to implement Article and FAQ schema to boost AI search visibility, improve indexing, and increase your content's credibility with structured data.
Lawrence Hitches
November 10, 2025
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FAQ structured data can increase user experience and, most importantly, CTR. To learn how to use FAQs to your advantage, read this post.
Lawrence Hitches
November 9, 2025
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How do search engines crawl and index your site? A clear walk-through of each stage, and how to make sure your pages get found.
Lawrence Hitches
November 9, 2025
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Technical SEO for eCommerce, while often overlooked, significantly impacts website performance. Discover how to ensure your website is technically sound.
Lawrence Hitches
July 22, 2025
