How-To Instructional Videos

Guides, tips, and tricks – Some Super How-To Guides

Get Your SEO Know-How, by Knowing How-To!

Our legendary General Manager, Lawrence Hitches, has been sharing his wide expertise on technical SEO matters that YOU can learn for yourself through a series of quick, informative, how-to-style tutorials and videos awaiting your perusal below!

Have other queries to resolve? Need an expert to look over your site? We’d love to hear from you:

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Tools. Plugins. Guides. Tutorials. SEO Cravings.

Have a Technical SEO query? Browse our ‘how-to’ resources below:

How-To SEO
What Does An SEO Specialist Do?

Making SEO Your Speciality

Have you ever been curious about what an SEO Specialist actually does? (Or thought about SEO as a career for yourself)? StudioHawk’s ‘Yoda’ GM, Lawrence Hitches, runs you through the ins and outs of the job, including responsibilities, the skills needed, and the frequently asked questions that pop up through the process.

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How-To SEO
How to Perform a 301 Redirection on WordPress

Being Direct About Redirections

Our General Manager Lawrence Hitches takes you through a quick and easy method for performing 301 redirections and how to ensure they have been actioned! Allons-y!

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How-To SEO
Enterprise Level SEO in 2022!

Beam Me Up Some Great SEO Tips

Number One! What is Enterprise Level SEO? Our SEO Captain, Lawrence Hitches sheds some insights into the processes, practices, and tips involved! Engage and make it so!

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How-To SEO
Top Tips For Optimising WordPress For SEO

SPEEDY OPTIMISations!

Speed and optimisation are important factors for your website – and for those using WordPress, there are definite things that you need to know! SEO superhero and StudioHawk GM, Lawrence Hitches, shows you how to get in behind the scenes to make your website a chef’s kiss experience.

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How-To SEO
How to Use Keyword Modifiers to Enhance Your SEO

Modifying All Expectations!

Prepare to dive deeply into the topic of ‘Keyword Modifiers’ to help fine tune your SEO! Our resident SEO Engineer, Lawrence Hitches, takes you through some insights to get your Search Engine Optimisation into top gear!

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How-To SEO
How to Do Keyword Research Within 5 Minutes!

A 5-Minute Video For A 5-Minute “Impossible” Task

Keyword Research in 5 minutes? Impossible! Funnily enough, our SEO kingpin, Lawrence Hitches, sheds some light on such a challenge, offering a few different paths to go down to get you the information you need in a timely manner. Check it out!

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How-To SEO
Optimising Google EEAT for 2023

Google E.E.A.T. – Find Out What It Means To Me

With ‘Experience’ now entered into Google’s former model of E.A.T., our SEO wonder-dude, Lawrence Hitches, weighs in on what Google E.E.A.T. entails and what you should be considering when it comes to optimising your website for 2023 and beyond!

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How-To SEO
3 Ways to Edit Your .htaccess File for SEO

.htaccess Granted II – Return of The Edit

It’s time to learn how to edit your .htaccess file. Our .htawesome GM Lawrence Hitches shows you three possible methods to get the job done. Boom! Let’s get it on!

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How-To SEO
How to Access Your .htaccess File in WordPress

.htaccess Granted

Need to get to your .htaccess file, but unsure how to access it? Our SEO Powerbank GM Lawrence Hitches shows you two possible methods through either WordPress or hosting. Wham! Let’s do this!

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How-To SEO
Shopify vs. WordPress - Which is Better for SEO?

SHOP UNTIL YOU DON’T DROP

Shopify? WordPress? These platforms are constantly brought up by our clients when it comes to SEO questions and queries. Our General Manager and SEO guru, Lawrence Hitches, details the differences between the two and which one may suit your specific SEO needs!

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How-To SEO
All About The Anchor Text [For SEO]

Get Kraken On YE Anchor Text!

Aye! Be ye in need of what an anchor text does for the glorious booty that be SEO? By Poseiden’s chin-whiskers, our General Manager Lawrence Hitches gives ye the low-ho-ho-down! Drop anchor!

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How-To SEO
Optimising Category Pages for eCommerce SEO

E-Comm Along To The SEO Party!

We often find that when it comes to eCommerce websites the home page is sparkling and radiant, yet the category pages could do with some love. Our General Manager Lawrence Hitches shares some insights and tips on how to optimise those category pages to make that dollar yo! (And your website organisation and navigation as slick as an 80s game show host hairpiece).!

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How-To SEO
How To Learn SEO at Home

Homework That’s Good For You

Want to learn SEO from the comfort of your own home? Our General Manager Lawrence Hitches discusses the many resources available to you in order to educate yourself on the ins and outs of search engine optimisation. Get comfy – get knowledgeable!

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How-To SEO
The Journey to Becoming an SEO Specialist!

Something Extra Specialised

Have an interest in joining the world of SEO but are not quite sure where to start? Our Superstar GM Lawrence Hitches gives you a quick insight into the processes, practices, and tools in 2022 that can help guide you towards setting up a career as an SEO Specialist.

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How-To SEO
Australian SEO vs. The World!

Fair Digital Dinkum

It’s time to unpack: Australian SEO vs. the rest of the world! Our SEO guru, Lawrence Hitches, will break down the differences, trends, and provide examples and rationale behind how SEO works down under! [Insert overused Aussie slang that nobody actually says in natural conversation]!

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How-To SEO
How to Spot Whether You Have Duplicate Content on Your Site or Elsewhere!

Double Down to Avoid Doubling Up!

Keen to know how you can spot whether you have duplicate content, or whether another website has stolen yours? Our mighty GM Lawrence Hitches shows you a couple of techniques in order to find out how.

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How-To SEO
What Are Sitemaps? [Plus How to Utilise Them for SEO]

Outta Site

Always wanted to know how sitemaps work and some quick ways to make them work for you? It’s another handy how-to – Lawrence is here to help! With charm and efficiency, get to know how sitemaps on websites work, and how to utilise them. Ooh yeah!

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How-To SEO
How to Quickly Change Your Slug in WordPress!

Slug it Out

Need to change a slug in WordPress? Lawrence knows all the time-saving tips. Get ready for a quick blast of advice – StudioHawk style!

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How-To SEO
Google Manual Actions [How to Avoid or Resolve Penalisation]

Google’s Naughty List

Unsure if you’ve been penalised by Google? Afraid of your site getting a ‘Manual Action’? Want to know how to keep in check or clear any issues that may arise? Lawrence is here to help! In the flashest of flashes, be informed of how to keep track of any scary assessments and how to quickly get back on track!

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How-To SEO
The 5 Hottest Keyword Research Tips for SEO 2022!

Knowing Which Words Are ‘Key’

Keyword research got you in a spin? Need some tips to get you ahead and to make your life easier? Lawrence brings another episode to his popular series – sharing his expertise once again: the hottest tips to get you on your way to effective keyword research! Boo-ya!

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How-To SEO
The 5 BEST Chrome Extensions for SEO 2022!

Extend Your Chrome Know-How

Keen to get a grip on the best Chrome Extensions as we head into 2022 with SEO on the brain? Lawrence Hitches shares his expertise on which are his top 5 favourites and why. Settle in for an informative couple of minutes to get the know-how delivered to you – StudioHawk style!

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How-To SEO
TOP 5 WordPress Plugins for SEO 2022!

Plug-In Like A Pro

Need to know which WordPress Plugins help immensely with the SEO of your website? Lawrence discusses which are the 5 best plugins to use for 2022 and why. Strap in and enjoy our quick snippet of advice to help make your website maintenance a smooth experience!

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