Fernando Vela Gonzalez

SEO Specialist
Say hi to Fernando, an experienced SEO specialist with a unique blend of skills. Having honed as a university lecturer and localisation manager in Germany, Switzerland and Spain, Fernando brings a deep understanding of strategic communication, cultural nuance, and data-driven optimisation to enhance online visibility and engagement.
Group 2083

About Fernando

Fernando has overseen multiple international SEO projects, collaborating with clients across Germany, Switzerland, Spain, Italy, and Australia. With a deep understanding of cultural and linguistic nuances, he has optimised content and strategies tailored to diverse markets, driving measurable growth in organic traffic and engagement. His expertise includes multilingual keyword research, on-page optimisation, and developing cohesive SEO campaigns that resonate globally while aligning with local audiences.

Outside of work, Fernando enjoys walking his dog along the beautiful shores of Bondi, exploring new destinations through travel, and savoring the diverse Asian food scene in Sydney. He also loves sharing his passion for arts and history by crafting engaging threads on Twitter and Bluesky, often sparking lively discussions and making these topics resonate with a broader audience.

I love working in the shadows to serve the light and let the clients shine.
Fernando
SEO Specialist

Meet our other hawks....

staff profiles_charbel_1
Charbel Raffoul
Head of SEO Performance
Group 2080
Georgia Anderson
Digital PR Director
staff profiles_steph_1
Stephanie Terrett
SEO Director

Latest SEO news.

The world of SEO moves fast. See how you can leverage what’s new to soar in search.
eCommerce SEO
Typing is no longer in vogue. Now, everybody wants to use their voice for searching. Here’s a crash course in voice search optimisation for eCommerce.
Lawrence Hitches
23 March 2025
eCommerce SEO
If you own an eCommerce brand, you must implement eCommerce SEO. The amount of traffic, sales, customers, and brand awareness you're missing is vast.
Lawrence Hitches
21 March 2025
eCommerce SEO
To get great rankings for your online store, you have to check the essentials on a regular basis. That means doing an eCommerce SEO audit.
Lawrence Hitches
20 March 2025
eCommerce SEO
eCommerce keyword research is the foundation of SEO success. Learn how to correctly perform keyword research for your online shop today.
Lawrence Hitches
18 March 2025
Technical SEO
Google’s March 2025 Core Update is rolling out. What’s changing, what to expect, and how to stay ahead? Here’s what you need to know.
Stephanie Terrett
18 March 2025
BOOK YOUR FREE SEO MASTERPLAN

Ready to grow faster with SEO?

Sign up for your FREE SEO Masterplan to uncover hidden 
growth opportunities for your business.
check
In-depth SEO audit
Uncover weaknesses and opportunities to overtake the competition and gain market share
check
Expert traffic analysis
Discover quick wins to boost 
your visibility for your most valuable search terms
check
Custom SEO roadmap
Get clarity and confidence with an SEO strategy aligned with your goals, industry, and unique challenges
Enter your details to book a FREE consultation with our master SEO craftsmen.
(No middlemen. No juniors. No sales pitches. We promise.)

Award-Winning SEO Agency

These awards aren’t just for the pool room. They represent our passion for pushing the envelope, rewriting the SEO playbook, and redefining what it means to work with an SEO agency.
awia
glsa21
apac
semrush
Au_busi_awards
agencyAwards
smart50
mumbrella