Every page references every version
Each URL in a cluster must list the complete set of alternates, including a self-referencing tag pointing at itself. Miss the self-reference and search engines may ignore the whole set.
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Build valid hreflang annotations as HTML tags, XML sitemap entries, or HTTP
headers, then validate a live page to catch the mistakes that quietly break international SEO.
One row per language or region version. Codes validate as you type. Add an x-default row for the fallback URL.
We fetch the page and read its hreflang from both the HTML and any Link: response headers.
| hreflang | URL | Source | Return link |
|---|
Each URL in a cluster must list the complete set of alternates, including a self-referencing tag pointing at itself. Miss the self-reference and search engines may ignore the whole set.
If page A points to page B with hreflang, page B has to point back to A. One-way annotations are treated as errors and dropped. The validator's return-link check confirms reciprocity.
Language is ISO 639-1 (en, not eng); region is ISO 3166-1 alpha-2 (GB, not UK). en-uk and x-default mistakes are the most common cause of failures.
Add x-default for the page to serve when no language or region matches, often a global or language-selector page. It is optional but strongly recommended.
Codes are checked against ISO 639-1, ISO 3166-1, and ISO 15924. Results are provided for guidance only.
Hreflang errors waste crawl budget and split your rankings across markets. StudioHawk's specialists audit and fix international setups end to end.