Matt Hopkins

SEO Specialist
Say hi to Matt, an SEO Specialist dedicated to driving measurable results through data-led strategies and creative content optimisation. With a strong background in Marketing, and Media and Communications, Matt supports brands to improve their online visibility and digital presence.
Group 2123

About Matt

With a background in Marketing, and Media and Communications, Matt has spent the past few years honing his skills in SEO, Content Marketing, and Digital Strategy. His previous role as a Marketing Coordinator for a national allied health provider allowed him to dive deep into content creation, and data analysis. Matt brings a creative yet analytical mindset to every project, using insights and research to craft strategies that achieve strong organic growth.

Outside of work, Matt is passionate about music and camping. You'll often find him outside of the city on his weekends, exploring National Parks and Australia's beautiful bushland.

In a world of noise, effective marketing is about clarity, not louder messaging.
Matt
SEO Specialist

Meet our other hawks....

staff profiles_charbel_1
Charbel Raffoul
Head of SEO Performance
Group 2080
Georgia Anderson
Digital PR Director
staff profiles_steph_1
Stephanie Terrett
SEO Director

Latest SEO news.

The world of SEO moves fast. See how you can leverage what’s new to soar in search.
AI
Want to show up in AI search? Here's what matters most: trust signals, link-building, and tracking your LLM presence the right way.
Fearghas Flahvin
22 May 2025
Digital PR
Your complete guide to digital PR! Discover how strategic campaigns and valuable content can build brand authority, earn backlinks, and drive traffic.
Lawrence Hitches
19 May 2025
SEO News
The Australian digital market has its own quirks that can impact SEO strategies and, therefore, pricing.
Lawrence Hitches
18 May 2025
eCommerce SEO
Mobile optimisation is incredibly important, maybe the most important factor of SEO. Learn more about it and how to do it, right here.
Lawrence Hitches
15 May 2025
Local SEO
Discover how local SEO for eCommerce can drive traffic, boost visibility, and turn nearby searches into real revenue for your online store.
Lawrence Hitches
12 May 2025
BOOK YOUR FREE SEO MASTERPLAN

Ready to grow faster with SEO?

Sign up for your FREE SEO Masterplan to uncover hidden 
growth opportunities for your business.
check
In-depth SEO audit
Uncover weaknesses and opportunities to overtake the competition and gain market share
check
Expert traffic analysis
Discover quick wins to boost 
your visibility for your most valuable search terms
check
Custom SEO roadmap
Get clarity and confidence with an SEO strategy aligned with your goals, industry, and unique challenges
Enter your details to book a FREE consultation with our master SEO craftsmen.
(No middlemen. No juniors. No sales pitches. We promise.)

Award-Winning SEO Agency

These awards aren’t just for the pool room. They represent our passion for pushing the envelope, rewriting the SEO playbook, and redefining what it means to work with an SEO agency.
awia
glsa21
apac
semrush
Au_busi_awards
agencyAwards
smart50
mumbrella
Hey there! It looks like you're browsing a different region’s site. We’ve got teams across the globe - choose the right one for you: