You'll quickly find countless options if you look for enterprise SEO tools online.
We’ve seen some posts recommending 50+ tools. Even worse, 50+ of the same SEO tools, just different brands.
You don’t need all these tools, especially if they are similar. In enterprise SEO, you only need tools for:
- On-page SEO
- Off-page SEO
- Technical SEO
- CRM
- Project Management
- Monitoring & Reporting
- Content Creation and Optimisation
- File Sharing
A lot of the time, especially with on-page SEO, off-page SEO, technical SEO, and monitoring and reporting, you can get an all-in-one tool, too.
7 Enterprise SEO Tools You Need for Success
We’re going to mention 7 tools that we use as part of our enterprise SEO services.
- Semrush: All-in-One SEO Tool
- Ahrefs: All-in-One SEO Tool
- Google Drive: File Sharing Platform
- Screaming Frog: Technical SEO Tool
- Whatagraph: SEO Monitoring & Reporting Tool
- HubSpot: CRM Tool
- Monday.com: Project Management Tool
1. Semrush
SEMRush is trusted by 5 million marketing professionals, offering solutions to help brands build, manage, and measure their marketing campaigns.
The SaaS platform’s primary use is for SEO campaigns.
However, they also have features that help with content marketing, market research, PPC advertising, social media, reporting, and even customer management.
For the most part, their standard SEMRush platform is enough for a lot of enterprise SEO campaigns, especially with the “extras” you can purchase.
If, however, it isn’t, they do offer SEMRush Enterprise, which is like the standard SEMRush but on steroids.
Website |
|
Foundation Date |
2008 |
Core Functionality |
Comprehensive SEO suite for keyword research, competitor analysis, content optimisation, and PPC analysis. |
Features |
|
Price |
Starting at $139.95/month. Includes a 7-day free trial. |
2. Ahrefs
Ahrefs is a direct competitor to SEMRush. For the most part, people choose Ahrefs over SEMRush when they’re directly focusing on SEO, not social, PPC, etc.
What makes Ahrefs appealing is that it’s one of the most accurate SEO tools.
Their bot, the AhrefsBot, is the most active bot from an SEO tool provider.
Their main tools are their site explorer, keywords exporter, site audit, rank tracking, and content explorer. All, of which, are of the highest quality for SEOs.
It’s important to note that Ahrefs has different price packages. Their main packages are enough for most SEO campaigns. However, they also offer an enterprise-specific option.
Website |
|
Foundation Date |
2010 |
Core Functionality |
Advanced SEO toolset for keyword research, backlink analysis, and competitive analysis. |
Features |
|
Price |
Starting at $119/month |
3. Google Drive
One of the best personal cloud storage and file-sharing platforms available. You can effortlessly share, edit, and create various Docs, Sheets, Slides, Forms, and more.
The share feature is perfect for enterprise SEO. You can share by link and edit the permissions, making file sharing on any platform simple.
Website |
|
Foundation Date |
2012 |
Core Functionality |
Cloud-based file storage and collaboration platform. |
Features |
|
Price |
Free (with limited storage); Paid plans start at $1.59/user/month |
4. Screaming Frog
Screaming Frog helps enterprises crawl, analyse, and audit websites.
The tool exports key onsite SEO elements, for example, URLs, page titles, status codes, metadata, and more, in an easy-to-read format - it can break down your site structure in a simple format.
Screaming Frog can help with both on-page SEO and technical SEO. Many, however, use this strictly for technical SEO.
Website |
|
Foundation Date |
2010 |
Core Functionality |
Website crawler for in-depth technical SEO audits. |
Features |
|
Price |
Free (up to 500 URLs); Paid version $259/year |
5. Whatagraph
Managing SEO and marketing reports often involves juggling multiple tools like SEMrush, Ahrefs, Google Analytics, and Google Data Studio.
While effective, this setup can lead to time-consuming platform switching.
Whatagraph streamlines this process by centralising your data in one platform, serving as a reliable “single source of truth." for enterprise SEO reporting.
With Whatagraph, you can integrate Google Analytics, Google Ads, social media accounts, CRM systems, and more, creating a comprehensive overview of your business performance.
Website |
|
Foundation Date |
2015 |
Core Functionality |
Customizable reporting platform for SEO, digital marketing, and analytics. |
Features |
|
Price |
Starting at $199/month |
6. HubSpot
As an enterprise, you need to measure more advanced metrics—for example, ROI, LTV, CAC, SQLs, etc. You’ll also want to track your customer's journey.
Without a CRM tool, this can be difficult.
For that reason, we recommend that enterprises use HubSpot to track their customer's sales, data, etc., so it can be used effectively to craft and execute marketing campaigns.
Website |
|
Foundation Date |
2006 |
Core Functionality |
Comprehensive CRM platform with marketing, sales, and customer service automation. |
Features |
|
Price |
Free (basic CRM); paid plans starting at $90/month |
7. Monday.com
When managing large-scale SEO campaigns, a robust project management tool is essential. One of the most versatile options is Monday.com.
Monday.com enables teams to assign, track, and manage projects efficiently, functioning as a workflow management platform adaptable for organizations of any size. Its intuitive interface and automation features simplify collaboration across teams.
With over 200 integrations, Monday.com connects seamlessly with tools your team already uses, ensuring smooth coordination between internal and external collaborators.
Website |
|
Foundation Date |
2012 |
Core Functionality |
Work operating system for project management and team collaboration. |
Features |
|
Price |
Free plan available; paid plans starting at $8/seat/month |
Final Word
When investing in enterprise SEO tools and software, think about your needs and budget.
These two factors will play a huge role in what tools you require.
For example, if you’re not focusing on local SEO, you don’t need a local SEO tool; if you don’t have the budget for Similar Web, Ahrefs and SEMRush will do, etc.
You need to, however, as a bare minimum, have tools that cover the following areas:
- On-page SEO
- Off-page SEO
- Technical SEO
- CRM
- Project Management
- Monitoring & Reporting
- Content Creation and Optimisation
- File Sharing
With these areas covered, you’ll be on your way to developing, executing, and deploying a successful enterprise SEO campaign.